What Advertising Effectiveness Means to Modern Marketers in a Digital World We partnered with Econsultancy, the digital marketing experts, to create this unique report investigating how marketers today are measuring their digital advertising campaigns.
Leveraging our expertise in digital advertising validation, we ran a survey to our rich B2B panel reaching over 2,700 Marketing professionals, across 9 countries, to get insight into their current measurement and its effectiveness, as well as what they plan to do in the future.
With media advertising spend in the UK reaching £21bn in 2016, it's never been so important for marketers to validate their spend with data. Get an understanding of the current state of advertising measurement with the report.
Learn more by completing the form to the right to download the report for free now.